"...a modestly growing segment of sub-Saharan Africa -- upwardly mobile, low- to middle-income consumers. The group includes working Africans who make as little as $200 a month, a paltry sum by Western standards, yet hardly the $1 or so a day in earnings that describe life for about half the continent's population. Perhaps a third of all Africans, or 300 million people, fall into a middle category -- people struggling to put their kids through school and pay rent, but able to buy a cellphone or DVD once in a while."
According to an earlier article in the Wall Street Journal, posted on Yale Global Online:
$200 per month is poverty - even in Africa.